Newport's Website Re-Design

A year on we thought it was about time to take a look back at our re-design of Newport University's website.  Newport’s re-designed corporate website (www.newport.ac.uk) was launched late 2010.  The old site suffered from information overload with a mass of links and banners across the homepage.  It had grown so large that it became difficult to manage and content needed to be refreshed and improved.  The challenge was to re-design the website, while promoting key corporate messages and improving the user experience, resulting in increased student applications, business engagement and alumni membership.

The old website:

It was decided that the new design should be bold and simplistic, with a focus on incorporating innovative multimedia, especially video and visually captivating photography.  Several key points of entry to the site were designed into the homepage; the large rotating banner directing to very important content, the three student recruitment focused boxes underneath the banner and finally featured news and events.  The standard footer, consistent across the site, links to our multimedia channel (including video and audio) and to our social media channels.  The top level navigation uses drop down menus to reduce the time it takes for the user to find the information they are looking for.

The new website:

One year on and the robust design is still as effective as the day we launched.  We are constantly improving it and we are working on making it more mobile friendly.